Mobiquity
2013-2024
Design Team Manager
2022-present
Responsibilities
Provide day-to-day leadership for the design department, including recruiting, performance reviews, design process definition, tool governance, and cross-functional collaboration
Manage a team of 5 direct reports, providing ongoing coaching and support for their career growth
Lead projects, overseeing all aspects from inception to delivery while strategically grow accounts
Define and optimize the department way of working, implementing improvements to enhance efficiency and productivity
Achievements
Increased customer adoption rate for Bank of the Philippine Islands (BPI) from 40% to 90%
Increased enrolled users for BPI by 29% to 7.5 million users
16% increased key account revenue growth
100% increased UX maturity of BPI from level 2 to level 4 (NN scale)
Launched 1 AI driven financial advisor for BPI
Launched a complete platform redesign with over 25 features across 3 platforms
Principal Product Designer
2020-2022
Responsibilities
Led Bank of the Philippine Islands (BPI) with over 5.8 million users, transforming it from a place with low UX maturity to a leading project. Included design project management, resource allocation, sales activities, performance evaluations, and cross functional collaboration
Led design operations initiatives, focussing on optimizing processes and workflows to enhance department efficiency. Defined and refined the company and department way of working
Governance of tools and resources to support projects and people
Achievements
New revenue streams for BPI enabled by the digital banking platform earned around 6 million euros from transactions in 2020
200% increased UX maturity of BPI from level 0 to level 2 (NN scale)
Increased enrolled users for BPI by 56.8%
Created an employee onboarding program, rated as best onboarding by participants
Professionalised and improved design operations by developing a maturity matrix, on- and offboarding procedures, cultural get togethers, OKR’s and more
Design Operations Manager
2018-2020
Responsibilities
Shifted from people management to design operations manager to concentrate on professionalizing the craft in the department
Focussed on refining department way of working, design process and tool governance
Aligned with industry best practices and standards
Team Lead Design
2016-2018
Responsibilities
Led the complete rebuild of the design department assuming leadership as the sole senior member
Directed projects from concept through completion, consistently delivering top work
Worked with sales to drive business development
Senior Product Designer
2015-2016
Responsibilities
Focussed on design operations, fostering effective collaboration and refining the department way of working to enhance productivity and quality deliverables
Delivered high-quality UX work, including user research, ideation, prototyping, UI design, UX design, design systems, and usability testing
Worked with sales team to drive business development
Product Designer
2013-2016
Collaborated with clients to conceptualize and develop digital products, leveraging expertise in UX design to deliver user-centric solutions
Facilitated design thinking workshops, guiding clients through ideation sessions and collaborative problem-solving exercises to inform product design and strategy
Supported sales activities, providing expertise and insights to help secure new project and clients
Dauw Design
2012-2013
Interaction Designer
Designing interfaces for web and mobile applications, advising clients on improvements of existing products by implementing cognitive psychology theories.
Burst Video
2006-2009
Industrial Designer
Designing POS devices and their interfaces, support regional TV stations in their 3D overlay graphics, build and repair POS devices.
Branches Design
2006-2013
Freelance Designer
Provide web- and graphic design services.
The UX VP/Director
NN/g
Facilitation of Professionals
The Facilitation Academy
Master of Arts (MA), Creative Design for Digital Cultures
The Open University
Bachelor Hons, Interaction Design
School of Art and Technology Utrecht
Designing healthcare solutions: How trying to get better made me sick
2023 - Medium
There are too many designers
2017 - Medium
Tactile reasoning: hands-on versus hands-off — what is the difference?
Stephan Takken & B.L. William Wong
2012 - Cognition, Technolog & Work
Fintech Finance awards finalist
Fintech Finance - Consumer Banking and Data Insights
This nomination serves as a recognition for our work in advancing digital transformation on a global scale.
High performer award winner
Hexaware
In recognition of performing on the highest level consistently over the past three years.
Best Fintech Partnership Award
Global Banking and Finance Review Awards
Global Banking and Finance recognized Mobiquity and Bank of the Philippine Islands (BPI) as the Best Fintech Partnership Philippines in 2021 as a result of their partnership work that resulted in the best digital services for clients in the Global Banking & Finance Review Awards 2021.
ISG Digital Case Study Award
ISG
The Bank of the Philippine Islands collaborated with Mobiquity and Backbase to enhance its digital banking platform amidst the pandemic. They introduced features like biometric login and digital wallets, leading to a surge in digital transactions from 40% to 90%. The platform generated around 326 million Philippine Pesos in revenue from online and mobile transactions in 2020.